If you are going to have an effective business blog, the thing you hear over and over is that…

You HAVE to blog consistently.

That seems to come up every time someone talks about business blogging.  But that is the first problem that many beginning bloggers face… kicking out regular posts.  Occasionally, someone defines blogging regularly as posting up a couple of times a week or more.  Face it, if you post up once a month or once a year, even if you do it like clockwork, you won’t build a reader base.  But if you put up a good post three times a week, and the audience knows when to expect new posts, you CAN build a reader base.

Enter the Calendar…
continue reading "The importance of a Calendar…"

It is obvious to everyone in the real estate business by now that the future of marketing revolves around the internet… and websites.  And the “Yester-tech” of a static website isn’t going to cut it.  The days of “My broker provides me with a website at www.myname.brokerage.com” are gone.  And honestly, the days of a site coded purely in html are pretty toasted as well…  The new paradigm is what are referred to as Dynamic Websites.  Dynamic sites are exemplified by blogs, web magazines and other sites that are continually updated and interactive.
continue reading "WordPress and Joomla and Active Rain… oh my!"

You’ve been to an rebarcamp or three…

You have decided that you want to have a WordPress blog AND know how to use it…

You think blogging is fun and cool… and a great way to connect with your market…
continue reading "RE WordCamp… Cool."

WordPress is an amazing tool for publishing to the web. It is at once both incredibly simple AND extremely powerful. Almost anyone can create a dynamic and engaging web site through WordPress… if they make the attempt.

Part of the power of WordPress is in the extensibility of the platform through plug-ins. The large community of WordPress users have created these little snippets to solve problems or overcome shortfalls of the basic program.

These are some of my favorites…
continue reading "My List of Indispensible WordPress Plugins…"

WordPress is an amazingly cool and powerful tool for building a website.  It is one of my two favorite CMSs (Content Management Systems)… the other being Joomla.

What makes WordPress cool is that it doesn’t take a team of geeks to fire it up and make it run every day.  In fact, most people can launch and maintain a WordPress blog with just a little training…  In fact, on some webhosts, a WordPress blog can be launched in under five minutes.
continue reading "Getting Started With WordPress…"

RSS…  Really Simple Syndication.  Rich Site Summary.

Most of us know what it is… but few are really leveraging it to help create business or simplify our lives…

For those that don’t know, RSS is a news feed.  Basically, by subscribing to a website’s RSS feed, each time the site is updated, we will get the new material either emailed to us or in a “Feed Reader”.
continue reading "RSS… another of the 8 Tools for the Coolest Real Estate Agents… #5"