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If you are going to have an effective business blog, the thing you hear over and over is that…

You HAVE to blog consistently.

That seems to come up every time someone talks about business blogging.  But that is the first problem that many beginning bloggers face… kicking out regular posts.  Occasionally, someone defines blogging regularly as posting up a couple of times a week or more.  Face it, if you post up once a month or once a year, even if you do it like clockwork, you won’t build a reader base.  But if you put up a good post three times a week, and the audience knows when to expect new posts, you CAN build a reader base.

Enter the Calendar…

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The invention of the printing press made it po...
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I just got back from vacation… Thank you, I enjoyed it very much… The family went to Disney World for a week. While there, I was experimenting (again) with Live Blogging.

Basically, using my BlackBerry, I was uploading pictures, videos and text posts to a blog throughout the day. I did take a few moments out of the fun, but much of what was included were pictures or videos I wanted anyway. And they were things I wanted to share with friends and family (spelled M-O-M).

And that kept creeping a thought into my mind…

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PosterousWe’ve all been talking about Posterous.  It is a seriously cool site.  In fact, I have enjoyed using it so much that I am going to start up another Posterous blog to cover personal things going on (like vacation next week).  It is a GREAT platform.

But it isn’t the only platform.  In fact, before there was Posterous, there was Tumblr.  And they are very similar.  Similar enough that many think that Posterous took direct aim at Tumblr when they introduced their platform.

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It is obvious to everyone in the real estate business by now that the future of marketing revolves around the internet… and websites.  And the “Yester-tech” of a static website isn’t going to cut it.  The days of “My broker provides me with a website at www.myname.brokerage.com” are gone.  And honestly, the days of a site coded purely in html are pretty toasted as well…  The new paradigm is what are referred to as Dynamic Websites.  Dynamic sites are exemplified by blogs, web magazines and other sites that are continually updated and interactive.

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